We launched a new US tagline in tandem with a new filmic look and feel for the global brand, in hard-working OLVs and social.
We developed a new tagline for Kinder Joy that highlighted the unique way of experiencing it — opening the egg-shaped treat leads to two surprises in one. And as soon as it’s opened, the sounds and looks kids make as they experience the treat for the first time can only mean one thing: JOY.
We launched a new US tagline in tandem with a new filmic look and feel for the global brand, in hard-working OLVs and social.